Junior Brand Manager Job in Dubai UAE
Company : COTY
Location : Dubai, UAE
Timing : Full time
JOB DESCRIPTION
Brand Strategy: Contribute to the development and execution of brand strategies for our fragrance lines, ensuring alignment with the overall brands vision.
Product Launches: Support the launch of new fragrance products, including market research, product positioning, and go-to-market plans.
Marketing Initiatives: Help with the creation and implementation of 360-degree marketing campaigns using a range of platforms, such as influencer marketing, PR events, and digital, print, and in-store activations. Serve as a primary point of contact for outside partners (PR and media firms) to guarantee timely completions within budget.
Sales analysis: Track sales figures and offer insights to guide product development and marketing plans.
Analyze your competitors’ actions to find areas where you might stand out from the crowd.
Retail Partnerships: To increase product visibility and sales, work together with retail partners. Create and present brand presentations for meetings with retailers. Work with a variety of internal and external stakeholders, including trade marketing, education, key accounts, merchandising, and outside agencies, to plan VIP consumer events and masterclasses for important brand launches.
REQUIREMENTS
- Bachelor’s degree in marketing, business, or a related field.
- 1-2 years of experience in brand management or a similar role.
- Strong understanding of the fragrance industry and consumer trends.
- Excellent analytical and problem-solving skills.
- Creative and innovative mindset.
- Strong communication and interpersonal skills.
- Proficiency in Microsoft Office Suite.
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